firedrum, Author at FireDrum Email Marketing

Gain New Email Marketing Signups and Keep Subscribers Engaged

Gain New Signups & Keep Subscribers Engaged How to Improve Your Email Marketing Campaigns Sending emails to customers and prospects is a highly potent marketing strategy. Being able to have a relationship between customer and brand is something well sought after and...

Your Guide to Designing Popup Forms

Lightbox Types, Best Layouts, Integrations and More. Popups (or lightbox forms), are everywhere these days. You’ve probably noticed a few different types while browsing the web, but I’m sure you remember the in-your-face ones the most. Believe it or not, there are...

Website Lightbox Forms – What, Why, When, and How

Incorporating Lightbox Forms into your Website and Best Practices Managing Email Memberships Series Pt. 3 When you think about it, there are two main sides to a website - user experience and lead generation. As marketers and business owners, we want to support each...

Segmenting Your Subscriber List in a Smart Way

7 Ways To Segment Your Email List Managing Email Memberships Series Pt. 2 It’s a known fact that segmenting your email subscribers will increase opens and click-throughs rates across the board. Think of it this way - segmentation is a way of personalization. You’re...

7 Creative Ways to Increase Email Signups

Creative and Organic Ways to Grow Your Email List Managing Email Memberships Series Pt. 1 Email marketing is a great customer retention tool. You can’t expect immediate sales, but you can count on increased customer loyalty and repeat purchases when you start sending...
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