Email Marketing Archives | Page 7 of 23 | FireDrum Email Marketing

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How to Use Fonts Effectively in Email

How to Use Fonts Effectively in Email

You don’t have to look far to realize that fonts can either make or break any design. Its importance in email is no less. No matter what part you play in the production of email, it is crucial that you understand a few things about font and what it can and cannot do.... Read More
User Engagement 101 & Avoiding the Junk Folder

User Engagement 101 & Avoiding the Junk Folder

How well has email marketing worked for your business? Have you seen a lot of email sales come through? Direct messages or calls coming from a promotion in your newsletter? If you’re like most companies trying email marketing for the first time, you’re probably seeing... Read More
5 Important Marketing Automation Trends

5 Important Marketing Automation Trends

5 Important Marketing Automation Trends Marketing automation has become standard technology for online businesses throughout recent years. As ordinary marketing processes begin to become more digital instead of personal, marketing automation is continuing to evolve... Read More
Your Guide to Building the Perfect Email List in 60 Days

Your Guide to Building the Perfect Email List in 60 Days

Growing your email list is paramount to increasing your business’ conversions. Read on to learn how you can build your email list in 60 days! According to the Direct Marketing Association, email marketing receives a 4300% return on investment (ROI) for U.S.... Read More
Gain New Email Subscribers & Nurture Your Acquisitions

Gain New Email Subscribers & Nurture Your Acquisitions

Building a Solid Email List Multiple factors contribute to a successful email marketing strategy, but the first step to gaining any traction with your campaigns is to build a solid email subscriber list. Skilled marketers and seasoned sales representatives will agree... Read More
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