Email Marketing Trends Businesses Should Follow Over the years, email marketing has changed drastically - and for the better! Email features, tools, and even builders have advanced, helping companies achieve their sales goals and communication benchmarks. While these... Read More
Best Practices for Email Marketing During a Crisis Right about now, people are being flooded with countless emails from their doctors, local grocery stores, online retailers, gyms, and even their veterinarians. All of these emails are about the coronavirus (COVID-19).... Read More
Is Marketing Automation Important for Your Business? Marketing is a crucial part of any business. From local businesses to thriving corporate enterprises, developing an effective marketing strategy will ultimately make or break your organization. For this reason,... Read More
Gmail recently rolled out a major feature update to its promotions tab. With Email Annotations, marketers have the opportunity (through schema markup) to put offer details, promotional codes and branding in subscribers’ inboxes - without even having to open the email!... Read More
How to Keep It Personal: Adding Birthday Emails to Your Email Marketing Approach How are you keeping your marketing personal? Using email marketing, you can keep a steady one on one conversation with every subscriber. Being able to craft custom messages and reach out... Read More
12 Email Marketing Best Practices Companies Shouldn’t Ignore Did you know that approximately 80% of businesses look to email as their primary customer acquisition channel? Email marketing certainly isn’t going away, but it is becoming more challenging to compete for... Read More
