Scary Good Email Marketing Tips for Halloween Even though it doesn’t seem like it, Halloween can be a great holiday to use email marketing for. At this time of the year, everyone is ready to snuggle up in a blanket with their cup of coffee watching the leaves fall.... Read More
Strengthen Your Email List: Here's How to Write the Perfect Re-Engagement Email Do you have any inactive subscribers? If you’re in the business of forging a massive email list to market your services or products, chances are that you have. In fact, according to... Read More
Email Marketing Trends Businesses Should Follow Over the years, email marketing has changed drastically - and for the better! Email features, tools, and even builders have advanced, helping companies achieve their sales goals and communication benchmarks. While these... Read More
Best Practices for Email Marketing During a Crisis Right about now, people are being flooded with countless emails from their doctors, local grocery stores, online retailers, gyms, and even their veterinarians. All of these emails are about the coronavirus (COVID-19).... Read More
Is Marketing Automation Important for Your Business? Marketing is a crucial part of any business. From local businesses to thriving corporate enterprises, developing an effective marketing strategy will ultimately make or break your organization. For this reason,... Read More
Gmail recently rolled out a major feature update to its promotions tab. With Email Annotations, marketers have the opportunity (through schema markup) to put offer details, promotional codes and branding in subscribers’ inboxes - without even having to open the email!... Read More