Email is one of the most useful tools for productivity, but most people seem to have a strong dislike towards promotional emails filling up their inboxes. The problem isn’t so much the fact that marketers are attempting to connect through email to generate more leads... Read More
A lot of people wonder whether they should resend emails if they were not opened the first time. The short answer is simple; yes, you should resend emails to people who did not open them. Resending your emails has a number of benefits, but the primary benefit is... Read More
Many business owners find themselves asking some variation of this question while delving into their email marketing strategy: “Which email marketing service is best?” If you’re looking for the best email marketing software, “best” will really depend on what fits for... Read More
Online social networking and advanced messaging networks are the preferred modes of communication of the Millennial Generation, and it’s easy to understand why. After all, social media giants such as Facebook and messaging apps such as WhatsApp enjoyed a major surge... Read More
The hardest part of any journey is taking the first step. When you first start out with email marketing, growing your subscriber list can seem like a daunting task. How do you get your first few subscribers? How do you go from zero to one… to 10, 100 or one thousand?... Read More
Email is 40 times more effective than social media in terms of customer acquisition. For this reason, it is a marketing tool that must not be kept on the back burner. When done right, email can be a powerful marketing tool with an extremely high ROI. In order to... Read More
