It’s coming, are you ready? Black Friday and Cyber Monday are the biggest holidays for any retail business. Before the big day why not let your subscribers get in the loop by sending out top of the line emails showing off your sales? We’ve gotten together the top 5... Read More
Why & How to Sell Email Marketing as a Service The digital marketing landscape is ever-changing, but the one channel that consistently performs is email marketing. If your agency currently provides email marketing as a service, or if you’d like to learn more about... Read More
Holiday Email Marketing Tips and Tricks The holiday season is the busiest time of year for most businesses. Over the past couple of years, many retailers have seen an exponential jump in online sales. Because more people are shopping online during the holiday season,... Read More
It's very likely that you're on your favorite brands' email lists. And during the holidays, you probably noticed an increase in emails you received from them. These emails usually have offers, coupons, notifications, and other methods of reaching out to you. Most of... Read More
The best thing about return on investments for email marketing can also be the worst thing. The average email marketing ROI is $38 for each $1 spent, according to several recent worldwide studies. This is a much higher rate than any other form of marketing available... Read More
Permission based email marketing is a concept everyone can relate with – whether you’re a marketer or not. Let’s start with a quick definition. Permission based email marketing means that a company receives consent from a subscriber to send them commercial email... Read More